Meet Sandy Claes from VRT

Meet Sandy Claes from VRT

“I typically use design thinking as a research approach to understand the design problem in its complexity. Prototypes and mock-ups are designed and developed through ideation, iteration and critiquing solutions with end-users. I believe it is valuable to also design the research experience: end-users are more engaged in the process when they can connect to the problem.” As User Researcher at VRT Innovation, Sandy Claes is an expert in design and co-creation of viable solutions to the real user problems.

Meet Rik Bauwens from VRT

Meet Rik Bauwens from VRT

“We’re going full force on interactivity. This means numerous integrations with third party platforms but also with systems currently used by the various radio stations. This also means tools and optimisations for the editorial team, such as conversational management with chatbots and smart analysis for filtering and linking content from various sources.” As Lead Developer at VRT Innovation, Rik Bauwens is experienced in translating ideas into workable prototypes.

Faction XYZ has joined the MARCONI project!

Faction XYZ has joined the MARCONI project!

We interrupt this blog for a very important announcement: Faction XYZ has joined the MARCONI consortium! We are very excited to be working together with this applied artificial intelligence engineering service provider and tackle new challenges with their language processing services. Introductions are in order: meet Faction XYZ!

Use case #3: Co-creating content

Use case #3: Co-creating content

Interaction and community are key in the future of radio. But how are we able to collect, manage and use input from various interfaces in an efficient way? Enter the MARCONI platform. Have a look at this third use case and find out how radio presenter Jan and listener Bernd are able to co-create stories on the radio.

Use case #2: Enabling relevant feedback for the listeners

Use case #2: Enabling relevant feedback for the listeners

Read here our second use case that describes the value that MARCONI offers to its listeners by enabling feedback. MARCONI uses the insights of the chatbot to better respond to the questions and needs that live with the audience. Training of the chatbot improves the interaction with the listener.

Use case #1: Enabling relevant listener feedback for the editorial team

Use case #1: Enabling relevant listener feedback for the editorial team

We have paused our Tuesday interview posts to present you our MARCONI use cases! The following month, we will publish stories that illustrate the value of MARCONI for radiomakers and listeners. The illustrations have been made by MARCONI member Sandy Claes, whose interview will also be posted shortly 😉 Read the first use case here!

Meet Tatjana Vandenplas from VRT

Meet Tatjana Vandenplas from VRT

"I will always look for ideas and concepts that we can make tangible and that we think will have a noticeable impact within the next 2 years." As Innovation Development Manager at VRT, Tatjana Vandenplas want to establish a link between technology, end users and the business.