Result

Experience interactive and personalised radio at IBC with HRADIO and MARCONI

Experience interactive and personalised radio at IBC with HRADIO and MARCONI

Are you curious to find out about the interaction tools that MARCONI offers to radio stations? Would you like to learn more about how HRADIO enables broadcast radio to be enriched with digital services? Come experience it for yourself at IBC! From the 13th till the 17th of September, MARCONI and HRADIO will have a joint stand in the Future Zone of IBC, where MARCONI showcases customised software tools to increase and automatise listener interaction, and HRADIO enables hybrid listening experiences, seamlessly combining linear broadcasts with on-demand content. Together, the projects let IBC visitors experience interactive and personalised radio, at home, on the road, or at the festival, in a stand that is uniquely designed for the experience.

Pilot at NPO: a chatbot for NPO Radio 5

Pilot at NPO: a chatbot for NPO Radio 5

As part of MARCONI, public broadcaster NPO and service provider Faktion developed a chatbot for the radio station NPO Radio 5. Listeners are able to ask questions about the different radio shows (time and day, what is it about, who is the presenter), the DJ’s, songs, competitions and more general frequently asked questions such as “How can I listen to the station abroad?” or “How can I listen to a programme that’s already been broadcasted?”. Via smart connection with the editorial radio system, questions about programmes, songs and DJ’s could be automatically answered, as all the information is already available.

MARCONI at IRIS 2019

MARCONI at IRIS 2019

IRIS2019, International Legal Informatics Symposium, is the biggest event on legal informatics (law and IT) in central Europe. It took place in February 2019 at the University of Salzburg, with University of Vienna as the main organiser. Already in its 22nd year, about 130 speakers presented the latest developments in their field, of which also the MARCONI consortium.

How MARCONI supported and increased listener interaction during Music for Life

How MARCONI supported and increased listener interaction during Music for Life

As of 2006, Flemish radio station Studio Brussels organises the yearly charity event Music for Life, as part of the “Warmest Week”. Studio Brussel calls on their listeners to set up a campaign for a cause that lies close to their hearts. Since 2015, these campaigners have their own app, which enables them to share their story and better connect with their radio station. Behind this app lies the technology of MARCONI. In this blog post, you can find an overview of what MARCONI contributed and piloted at Music for Life.

Use case #3: Co-creating content

Use case #3: Co-creating content

Interaction and community are key in the future of radio. But how are we able to collect, manage and use input from various interfaces in an efficient way? Enter the MARCONI platform. Have a look at this third use case and find out how radio presenter Jan and listener Bernd are able to co-create stories on the radio.

Use case #2: Enabling relevant feedback for the listeners

Use case #2: Enabling relevant feedback for the listeners

Read here our second use case that describes the value that MARCONI offers to its listeners by enabling feedback. MARCONI uses the insights of the chatbot to better respond to the questions and needs that live with the audience. Training of the chatbot improves the interaction with the listener.

Use case #1: Enabling relevant listener feedback for the editorial team

Use case #1: Enabling relevant listener feedback for the editorial team

We have paused our Tuesday interview posts to present you our MARCONI use cases! The following month, we will publish stories that illustrate the value of MARCONI for radiomakers and listeners. The illustrations have been made by MARCONI member Sandy Claes, whose interview will also be posted shortly 😉 Read the first use case here!